Law Firms & Legal · Public Relations
Public Relations for Law Firms & Legal
Earned commentary in legal and mainstream press builds both authority signals and referral credibility.
Intake-first
Sites built to convert calls
Local + practice
Dual ranking strategy
Case-level
Attribution reporting
Get a free scope & quote
Two minutes now, a real plan and price back the same business day.
Where law firms & legal programs usually stall
Cost per click climbing faster than case value
Practice area pages too thin to rank
Leads lost to slow intake response
Directories outranking the firm's own site
No visibility into which channel produced signed cases
What this is
Earned commentary in legal and mainstream press builds both authority signals and referral credibility.
Who it is for
- Law Firms & Legal owners and operators
- Marketing leads responsible for law firms growth
- Teams also buying website design
- Teams also buying search engine optimization
- Teams also buying paid marketing
How we do it
01
Positioning workshop
We define the story and who should be telling it.
02
Media list & angles
Reporters, outlets and podcasts mapped to angles they cover.
03
Pitch and place
Ongoing outreach with real relationships, not blast emails.
04
Amplify
Coverage repurposed across social, email, ads and your site.
Proof
Others we did this for in law firms & legal
Real engagements with real numbers. Click any one for the full breakdown.
Organic search results
Real organic search results
Live Semrush data from client campaigns. Names withheld by agreement, the charts are not.
The receipts
We do not sell strategy decks. We sell outcomes we can point at.
500+
Campaigns and builds shipped
183
Live projects in our portfolio
4.9
Average client rating
15+
Years in business
What is included in public relations
Get a scope & quoteMedia strategy & messaging
Press outreach & placements
Digital PR for links
Launch campaigns
Reputation management
Reporting that ties to pipeline
Law Firms & Legal work
7 live projects in this category. Add the ones you like to your quote.
Client reviews
Hundreds of clients say the same thing
Verified reviews from Google, Trustpilot, Clutch, Capterra and GoodFirms.
4.9/ 200+ reviews
Across Falcon Marketing and The Los Angeles SEO Company
Trustpilot
4.8/ 21 reviews
90% five-star
Clutch
5.0/ 13 reviews
Verified client interviews
GoodFirms
5.0/ 4 reviews
Verified reviews
Google
“Fantastic experience with Falcon Marketing for SEO! They optimized our site, boosting the visibility and leads.”
Google
“I have seen firsthand how Falcon took a business from $60k in sales per month to over $1M.”
Google
“Very thorough with their work. Because of them I've increased my revenue by almost 50%.”
Google
“Highly intelligent. They have amazing marketing and make the best websites.”
Trustpilot
“Customer Service: A+ Website: A+ Management of my online presence: A++++.”
Trustpilot
“Falcon Marketing is an absolute pleasure to deal with. They know marketing, but their expertise goes beyond that alone.”
Trustpilot
“Yosef and his hard working team of qualified professionals have helped me tremendously with my website and marketing my services.”
Trustpilot
“Falcon has been doing a great job with our marketing. They have always exceeded our expectations.”
Clutch
“Online pledges and donations increased drastically after the new website launched. It was a game-changer.”
Capterra
“I have Falcon Marketing to thank for my 20% new business growth.”
Capterra
“Love to work with Yosef's team. He is very talented and knows his market.”
Google
“The Los Angeles SEO Company is the best digital marketing agency in LA.”
Frequently asked questions
Do you guarantee coverage?
No credible PR firm can guarantee editorial placement. We do commit to outreach volume, angle quality and a monthly report you can audit.
How does PR help SEO?
Editorial links from trusted publications are the hardest signal to fake and the one search and answer engines weigh most heavily.
Do you work with personal injury firms?
Yes, along with family, criminal defense, employment, immigration, and business litigation firms.
Can you track cases, not just leads?
Yes. We integrate with common case management systems and import signed-case data back into ad platforms and reporting.
Get a public relations plan for your law firms business
Scope, timeline, and pricing back to you the same week.
Request your quote
Tell us where you are today. We will tell you exactly what it takes to win this category.