Nonprofit App - Jewish Media & Education
Daily inspiration packaged for a mobile audience that wants substance without friction
Meaningful Minute needed a direct mobile channel for short daily videos and speaker content, with enough utility to bring people back beyond a social media feed.
Daily
New inspiration format
4.9
App Store rating
Direct
Owned audience channel
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The problem
Meaningful Minute needed a direct mobile channel for short daily videos and speaker content, with enough utility to bring people back beyond a social media feed.
What we did
- Built a daily video experience designed for fast discovery and repeat viewing
- Added speaker posts, saved content, comments, and simple audience interaction
- Created sponsorship flows that connect supporters to content honoring a loved one
- Designed a recognizable app experience around the organization’s short-form media brand
The result
The organization gained an owned destination where its audience can watch, save, discuss, and support mission-driven content each day.
Daily
New inspiration format
4.9
App Store rating
Direct
Owned audience channel
Engagement length: Product launch and ongoing releases
apps.apple.com/us/app/meaningful-minute/id1503025078What clients say about this work
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The exact capabilities we used on this engagement.
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